New gear.
One booth.
The full lineup on the floor — including releases that have never been seen outside the workshop.
Every November the off-road world packs into Las Vegas to see what's next. This year we're bringing more than a display case. We're bringing the next chapter of SUPAREE — new series, new sizes, and products nobody outside the workshop has seen.
If you've only ever seen the HELM, HYPER and RECON families through a screen, come stand in front of them. Flip the switch. Watch the beam land somewhere real.
Come find us at West Hall · Booth #58188, snap a photo at our booth, and you could walk away with a special surprise.
“A lot of our best products started as a conversation at a show like this one.”
01 / Where to find us
Come find us in the West Hall.
|
Dates 3–6 Nov 2026 |
Hall West Hall |
Booth #58188 |
The SEMA Show takes place November 3-6, 2026 The floor opens to the public on Friday the 6th.
West Hall, booth #58188, Las Vegas Convention Center
02 / The lineup
The whole lineup.
Every one of them, here.
Inspired by the motion of tunnel lights, HYPER brings a futuristic edge to your rig—combining distinctive design, powerful illumination, and a lighting experience made to stand out.
Inspired by deep-sea exploration, HELM is built around one simple idea: when conditions get tough, your lighting shouldn't be the weak link.
|
● HELM 5 A tighter HELM for tight mounting space — without giving up the punch. |
![]() |
● HELM 7 The long-range standard. 13,346 lumens, 217°, 677 yards at 1 lux. |
|
● HELM 5 Light Bar HELM 5 pods linked into a bar. Wide, even coverage across the front. |
|
HELM 9 The biggest HELM we've built. Maximum reach, maximum presence. |
Designed to fit where larger lights can't, RECON helps illuminate blind spots, highlight obstacles, and define the edges of your vehicle—so you can see more and stay visible on the trail.
|
Two inches. Layered lighting, tight pockets, clean installs. |
|
Three inches with spot and wide options. The one that punches above its size. |
|
● RECON Light Bar The RECON formula, stretched into a bar. |
03 / Control & upgrades
The light is half the story.
The other half is how you run it.
|
Multi-light control without the relay nest. Eight circuits, app control, and one clean run under the dash. |
04 / A new series
A fourth family.
And it goes in, not on.
HELM, HYPER and RECON all bolt onto a truck. LAVA goes in where the headlight was — a full nine-inch unit with an RGBW halo, a 3D lens, and a projector doing the actual work. Different category, different brief.
![]() |
LAVA 9" LED Headlight Nine-inch RGBW with a 3D lens, for 2018+ Wrangler JL and Gladiator JT. |
● new for 2026. Specs, pricing and availability for these land at the booth, then on suparee.com after the show.
04 / Check in
Missing You at SEMA
We love seeing your builds online, so this year the booth is a two-way street.
01Stop by West Hall, Booth #58188 during show hours.
02Shoot a frame or a short clip of the light that stops you.
03Post it, tag @supareeofficialus, add #SUPAREE2026SEMA.
04Show us the post at the booth — walk away with a show-only piece of gear (while they last) and a chance to be featured.
Builder, shop owner, dealer, or someone who just likes throwing light down a dark trail — all of you, come by.
See you at Booth #58188.
3–6 November 2026 · Las Vegas Convention Center · West Hall
Bring your questions and your build photos. Bring the friend who's still running stock lighting.
Can't make it? Follow @SUPAREE for live coverage, first looks, and the walkthrough all week.
SUPAREE · Off-road lighting · SEMA 2026



